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Dr Natalya Sergeeva
Tel: 02031083351 (int. 53351)
  • Associate Professor
  • The Bartlett Sch of Const & Proj Mgt
  • Faculty of the Built Environment
UCL Subsidiary Supervisor

Natalya is an academic and consultant in the management of innovation in project-based firms and projects. She holds a PhD degree in the subject of innovation narratives in the built environment. Natalya has industrial experience in managing large water-supply firm and its projects. She is actively engaging with professionals in the construction and infrastructure sectors: owners and operators (Anglian Water, Thames Water, Heathrow, Highways England) and suppliers (Costain, Skanska, Mace, Galliford Try) and temporary multi-organisations (Crossrail, Thames Tideway Tunnel, High Speed 2) and professional institutions (MPA, APM, ICE, CIOB, RICS, BRE); and regularly participates in the industrial and corporate events. The main methodological approach Natalya uses in her research is narrative interviews, semi-structures interviews, field notes and participant observations. Natalya's research interests include innovation narratives and their interactions at policy and firm levels, innovation leadership in firms and projects. Her work is published in Industrial Marketing Management Journal, Project Management Journal, International Journal of Innovation Management, European Journal of Innovation Management, Engineering Project Organisation Journal. 

Research Summary

Natalya's research is focused on innovation leadership in enterprise and project organising. Natalya’s research interests include applications of organisational theories including processual approach, sensemaking, social identity, narrative and storytelling in understanding innovation at firm and project levels. She is working on building new theoretical understanding of different aspects of innovation. The empirical insights are built upon both qualitative and quantitative methodologies. Natalya regularly publishes articles in peer-reviewed journals and book chapters. She actively participates in the international and national conferences.  

Theoretical: processual approach in understanding innovation; macro- and micro-level narratives of innovation; sense making and identity work

Practical: innovation in project-based enterprises, programs and projects; innovation champions; narratives and stories of innovation mobilised by practitioners

Methodological: qualitative and quantitative research 

Research grants:

March: Association of Project Management (APM) Research Fund. Exploring narratives of governance in UK infrastructure owners and operators

Dec 2015 EPSRC Industrial Case Studentship in collaboration with Costain and Constructing Excellence


CIOB International Innovation & Research (I&R) Awards 2016 in the Research Paper category. 

The ‘Rod Howes’ Commemorative Award for Innovation. ARCOM (Association of Researchers in Construction Management) 29thAnnual Conference, Reading, UK, 2-4 September 2013 


Teaching Summary
Natalya is lecturing project management and innovation management at postgraduate and executive levels. She is actively adopting and promoting research-led teaching. Natalya holds a Fellowship of the Higher Education Academy; and Associateship in teaching English to speakers of other languages. She is a visiting academic at Alliance Manchester Business School, Manchester University and School of Construction Management and Engineering, University of Reading. 

01-JUL-2018 Associate Professor in Project Management The Bartlett School of Construction & Project Management University College London, United Kingdom
01-AUG-2014 – 30-JUN-2018 Lecturer in the Management of Projects Bartlett School of Construction & Project Management University College London, United Kingdom
01-SEP-2013 – 01-FEB-2014 Teaching assistant Manchester Business School University of Manchester, United Kingdom
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