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Publication Detail
Too close for comfort: a study of the effectiveness and acceptability of rich-media personalized advertising
  • Publication Type:
  • Authors:
    Malheiros M, Jennett C, Patel S, Brostoff S, Sasse MA
  • Publisher:
  • Publication date:
  • Place of publication:
    New York, NY, USA
  • Pagination:
    579, 588
  • Published proceedings:
    Proceedings of the 2012 ACM annual conference on Human Factors in Computing Systems
  • Series:
    CHI ’12
  • ISBN-13:
  • Notes:
    location: Austin, Texas, USA numpages: 10 acmid: 2207758 keywords: personalization, privacy, targeted advertising
No abstract found
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